Off page optimization: - The major activity which is performed in the off page optimization is getting back links for the site. Back links are that factor/power which makes a spot for your site in the high SERP. Why not you have quality content and a great structure site but if you haven't back link to it, it's like you are going to kill your enemy whither you have a gun having no bulits and your enemy has a full filled gun of bullets.

By adding news to your website, you will be adding extra content, and the search engines will visit your site more often. What sort of news, or other regular additional content could you provide your SEO company with? What about a blog, or focusing on a department or member of staff in your company? What about a product of the week, or a branch of your company?

Proper timing is key, so send these in the morning instead of the evening. Especially if your targets are highly competitive, you have to get there before your competition does.

Always add fresh content to your website. Static content is the death of any website. Search engine robots, not to mention human readers, love fresh content on a website. Thus, you should employ a few SEO strategies to feed your website with fresh content, on a daily basis if necessary. One great way of doing this is maintaining a blog or a news section on your website, or by subscribing to automatic newsfeeds.

A lot of high ranking websites have outstanding articles posted around the internet as well as on their site. It's part of that wonderful promotion circle. Articles lead to more traffic. More traffic leads to better placement in search engines and so it goes.

SEO news Use the right keywords: Pinterest You need to do a lot of keyword research and brainstorming before you arrive at the keywords that you use on your site. Always think from a customer's point of view. It does not make a lot of sense to use a lot of scientific and medical terms if they are not commonly used by ordinary people. Therefore you should think of what words your patients will key into a search engine and use those words predominantly.

The second point is that the title of your site need not be stated on every web page. My web page titles are those of the page, not the site. The graphics are the same, but the title is the keyword that they page is optimized for. Why do otherwise? Yet 99.99% do (just a guess!). Then fourth of my SEO tips is related to the headings on each page. The main title of the page should be in H1 tags, and the heading in H2 tags. You don't need any more, but any subheadings can go into H3 tags, but should contain text that could be construed as minor keywords.

When doing SEO, you should never forget the power of internal link building. By linking the various pages on your site with the anchor text, you'd be able to utilize the full potential of internal link building, and create high quality link juice for the search engines. Most people don't know this, but now you do and you can put it into practice. When you build your links internally, you offer your page rank to your various pages and this will rank you higher as well. Link building is never completed until you have all of your pages linked.